The second phase of the Park Center’s campaign "You Have Charm, You Have No Style" has reached its finals. During the weekend we did makeovers of the 14 finalists. Then we chose four of them who won the outfits from the photo session.

"You Have Charm, You Have No Style" started in the summer and continued until the end of September. The idea of ​​the campaign was to show to young people that they should love themselves and less to try to emulate someone else.

Nowadays, technology allows us to follow everyone in social media. There, adolescents most often see photos that are processed with different programs and applications and rarely match reality. At Instagram and Facebook you can show what you would like to be. Whether this is a good or bad social phenomenon, will show the time. Unfortunately, provoked by unrealistic images, children make decisions that provoke an unhealthy lifestyle. The paradox is that young people are very familiar with the different imaging technologies, but they rarely realize that what they see may not match 100% of the truth.

That's why Park Center decided to show that with a little attention to detail, a change in hairstyle or a light make-up - a lot can be done.

Our team of professional makeup artist, hairdresser, photographer and stylist highlighted the beautiful sides of all participants, and the winners are:

Berkan Bekir, 16

Desislava Tsankova, 14 years old

Magdalena Todorova, 14 years old

Joanna Yotova, 15